The Pure Bulk Masters live mainly in regions, but many have opted for the suburbs. They all have an eco-responsible lifestyle and are involved in their community. They mainly eat local organic products and kombucha in bulk. They like to work as a team and are very festive. But what makes them true Bulk Masters are their filling stations, which reduce hundreds of plastic bottles every year. They are the Pure Brand’s favorite influencers. It is thanks to the Masters that Pure has become the leader in the bulk market.
Total Fabrication is proud to announce its B Corp™ certification, joining a global community of over 4,000 companies that place social and environmental impact at the heart of their business model. This certification, awarded by the nonprofit organization B Lab, is an official recognition of Total Fabrication’s genuine commitment to environmental sustainability and the well-being of its stakeholders.It provides tangible proof that our company prioritizes the well-being of those around us and that our partners, clients, and employees can place their trust in us.
Total Fabrication had already implemented strong environmental and social practices, making this certification a natural next step. To achieve this distinction, Total Fabrication was evaluated across five key areas: governance, workers, community, environment, and customers—demonstrating that our approach to responsibility is grounded in concrete and measurable actions.
In the near future, the B Corp logo will appear on the labels of Total Fabrication’s in-house brands, allowing consumers to easily identify and trust in this certified commitment.
This July, we're celebrating 5 years of PURE's Bulk Month — an initiative launched in 2020 to promote more responsible consumption and collectively reduce packaging waste.Since then, bulk has come a long way:
💧 millions of bottles kept out of sorting centers,
🌍 more sustainable consumption habits adopted in thousands of households,
🌊 and a cleaner St. Lawrence River, thanks to our shared efforts and the commitment of our amazing community.Special Promotions to Celebrate Your Commitment- Enjoy an extra 10% off in-store at Maîtres du Vrac on all bulk products — on top of the 25% discount with every refill.
📍 Find a location HERE.- Get 10% off our Bulk at Home format at PUREBIO.NET with the code JULY10, and at participating stores.
This innovative box, developed in partnership with Cascade, reduces plastic use by 90%.
It was eco-designed in collaboration with Sociétés Via, as part of a beautiful initiative for a circular, local, and inclusive economy.👉 Learn more: PURE x Cascade Innovation Blog
Warehouse Sale You Don’t Want to Miss – Up to 70% Off!
To celebrate this special month, PURE is clearing out its Total Fabrication plant in Saint-Alexandre-de-Kamouraska with a major warehouse sale at La shop écolo from July 1st to 5th!It’s the perfect opportunity to stock up on your eco-friendly essentials right at the source, and get a behind-the-scenes look at a local company making a real difference.🎯 Join us from July 1 to 5 in Saint-Alexandre-de-Kamouraska.
We’ll be there with a smile, ready to welcome you!
The PURE Brigade, joined by Organisation Bleue
The PURE Brigade: At the Heart of the Action
All month long, our PURE Brigade will be out in the field, riding the wave of change:
🌊 Shoreline cleanups to help care for our St. Lawrence River,
🎪 Outreach at festivals to spark conversations about sustainable consumption,
👟 ...and even a little shoe-cleaning service — because every small action can plant the seed of awareness.
Every action matters, and together, we amplify our impact.
Bringing your dog to the office? Yes—and it’s actually beneficial! A Canadian study reveals that 8 out of 10 employees feel less stressed when an animal is present in the workplace. This trend is gaining momentum, and it’s easy to see why: dogs provide comfort, strengthen team bonds, and promote mental well-being.At Pure, we don’t just welcome them—we deeply respect them.None of our products are tested on animals, and our gentle formulas are designed to be safe for every member of the family—even the furry ones!And if you're the kind of person who wants a clean home without compromising your values, you'll be happy to know that our refillable product line helps reduce your environmental footprint while creating a healthy space for your pet.One more step toward a kind, ethical, and aligned lifestyle. 🌱🐶